Growing Challenges in Enrollment Forecasting

(From EdWeek) Enrollment forecasting has become more unpredictable than ever, according to Zonda, a Texas-based market research firm. Analysts once achieved accuracy within 1% due to strong correlations with housing data, but this has risen to 2-3% in recent years. Key issues include increased competition among public, charter and private schools for students and the lack of reporting requirements for homeschooling in some states. The rapid growth of single-family rental homes, which now surpass multi-family homes, adds to the complexity.

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